TelfeR Competitions committee

Sustainable Developement

The Sustainable Development case places a strong emphasis on a company’s responsibilities across social, economic, and environmental dimensions. Issues may range from the implementation of new projects to the management of ethical dilemmas, where every stakeholder must be considered. The goal is to develop solutions that meet the needs of the future while aligning with the United Nations’ Sustainable Development Goals (SDGs).

Finance

The Finance case requires versatile knowledge in the field of finance to solve a case that may focus on marketfinance, corporate finance, or personal finance. Partner companies will primarily come from the banking,insurance, financial planning, and real estate sectors.

Surprise

The Surprise Case is a challenge that requires preparation before the competition. This case can highlight any of the disciplines covered by the competition. Just like the Interactive Case, this year's edition of the Surprise Case will include an interaction with the partner halfway through the preparation period.

Marketing

The Marketing case explores the key drivers of a successful marketing strategy. It covers essential elements such as market research, segmentation, strategic targeting, and the development of the marketing mix. The case will address growth-related challenges, whether through market penetration, new product development, expansion into new markets, or diversification. It may also involve the launch of a product, with a focus on communication strategy and market positioning, both domestically and internationally. All possibilities are open to stimulate critical thinking and sharpen the strategic mindset of tomorrow’s marketers.

Business Strategy

The Strategy Case involves an analysis of a company that touches on almost all aspects of the organization. Whether the company is growing or facing difficulties, students must analyze each department of the business to advise the manager in an effective and realistic manner. This case calls for varied knowledge and more so the creativity and analytical skills of each participant. It involves examining the submitted problem as well as the leader's ability to manage their company well. Students may be required to think outside the box and argue their solution to adequately justify their decision-making.

International Business

The International Business Case fits perfectly in the era of globalization, covering a wide range of topicsrelated to various fields of business administration. It addresses international expansion, whether thecompany in question is established only locally or already active in other markets abroad. This case requiresextensive expertise to target a market, select the best strategies and distribution channels, manage thesupply chain and various partners effectively, while considering the product life cycle, cultural differences, andterritorial and legal barriers.